Location: Remote, US
Travel: Occasional (events, conferences)
Reports to: Head of Product, with close partnership with CEO and Sales.
About Ennabl
Ennabl helps commercial insurance brokers unlock value from their data and workflows. Our platform brings together document intelligence, data enrichment, workflow automation, and decision insights so brokers can streamline operations, run more profitable books, and improve the producer and client experience.
We’re a product-driven, execution-focused team working closely across Product, Sales, Engineering, and Customer Success. We value clarity over noise, outcomes over activity, and practical solutions over hype.
Role Overview
We’re hiring a Product Marketing & Demand Generation Manager to own how Ennabl is positioned in the market and how that positioning turns into real demand and sales conversations.
This is a hybrid role that blends product marketing, content creation, demand generation, and LinkedIn distribution. You’ll take complex workflows and platform capabilities and turn them into clear stories, strong sales-ready assets, and demand that supports pipeline.
This role is hands-on and foundational. It’s not about running a large marketing machine, it’s about creating clarity and momentum at the right stage.
What You’ll Do
Product Marketing & Messaging
- Own core messaging and positioning across Ennabl’s workflows and platform
- Translate product capabilities into clear, credible narratives for insurance buyers
- Create sales-ready assets including one-pagers, decks, demo narratives, and case studies
- Stay tightly aligned with Product on roadmap, capabilities, and differentiation
Demand Generation & GTM Support
- Plan and execute lightweight demand generation efforts aligned to sales priorities
- Support outbound with campaigns, content themes, and follow-up assets
- Focus on pipeline influence and sales effectiveness, not vanity metrics
- Support events, demos, and launches with clear narratives and content
LinkedIn & Distribution
- Own LinkedIn as a primary channel for distribution and demand generation
- Manage Ennabl’s company page content and support executive and founder presence
- Turn product launches, POVs, and customer insights into compelling LinkedIn content
- Ensure LinkedIn activity connects to outbound, events, and sales conversations
Cross-Functional Collaboration
- Partner closely with Sales, Product, and Customer Success
- Incorporate field feedback into messaging and positioning
- Bring market and competitive insights into GTM discussions
What You Bring
- 4-6+ years of experience in B2B SaaS marketing
- Strong product marketing background with real sales-facing output
- Hands-on demand generation experience
- Proven experience using LinkedIn as a demand and distribution channel
- Comfort working in early-stage or fast-moving environments
- Clear, structured communication skills with the ability to simplify complexity
Nice to Have
- InsurTech, FinTech, or vertical SaaS experience
- Early-stage startup experience
- Familiarity with Hubspot or basic marketing automation tools
- Experience supporting conferences or field marketing
Why Ennabl
- You’ll own how the market understands Ennabl and its workflows
- You’ll directly support pipeline creation and sales effectiveness
- You’ll work closely with leadership and product on core strategy
- High-impact role with meaningful ownership and room to grow
- Competitive compensation, flexible remote work, and a fast-learning environment
